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Dec 25, 2020

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Tupac Shakur’s Artist Development and Image Consultant Coach Donovan ‘The Don Killuminati’ Reveals Never-Before-Told Origins of 2PAC and ThugLife Theories in Tell-All Book 2PACOLOGY THE ARTIST
Must-Read Entrepreneurs Guide to Success in the Music Business Available for Workshops, Book Readings, and Lectures

Donovan “The Don” Henry’s book 2PACOLOGY THE ARTIST, out on, shares the blueprints for iconic success used by Tupac Shakur and many of Hip Hop’s biggest-selling artists in the 1990s. The Don, who was Tupac’s Artist Development Coach and Image Consultant Coach for his first six albums including the eponymous The Don Killuminati: The 7 Day Theory, unveils many marketing strategies that record labels don’t want revealed. He is available for workshops, book readings and lectures.
Among the secrets exposed in the tell-all book is the origin and meaning of Tupac’s alias 2PAC. An acronym for 2 People Are Creating, 2PAC is a reference to Tupac and The Don’s creative partnership. Their teaming began in true Hollywood style motif as two teenagers who embarked on a journey in pursuit of global acclaim. They met in 1989 on the blockbuster Budweiser Superfest stadium tour. The Don was a dancer, choreographer, and image consultant for LL Cool J, and Tupac was a dancer and roadie for Digital Underground. Impressed with the work The Don was doing with LL, Tupac enlisted the young music executive to develop a five-year plan to make him the G.O.A.T., greatest of all time.
2PACOLOGY THE ARTIST is the first ever look inside the mind that brought the world numerous multi-million dollars’ platinum-selling recording artists. The Don developed the concepts, skills and methodologies it takes to become an iconic legend. The Don who conceptualized the process for Tupac’s ThugLife Theory as the Muse of 2PAC and the blueprints for LL Cool J’s G.O.A.T. formula a Triple Threat Artist career unlocks the never-before-told insiders stories.
Tupac Shakur’s Artist Development and Image Consultant Coach Donovan "The Don" Henry has written a music industry manual for Artists aspiring to become successful entrepreneurs in Hip Hop industry. In his book, 2PACOLOGY THE ARTIST, available on, The Don walks readers through the strategies he conceptualized to help the iconic rapper achieve The Greatest of All Time status in five years.
2PACOLOGY THE ARTIST explains how The Don’s G.O.A.T. plan incorporated aspects of his backstory Thug-Life Theory works with other artists, studies of Niccolo Machiavelli’s book The Prince, and the backstories of his and Tupac’s personal hardships inspired his development of the personas and concepts for Tupac’s first five albums. In acknowledgment of The Don’s vision and their collaboration, Tupac developed the pseudonym 2PAC, an acronym for "2 People Are Creating." 2PACOLOGY THE ARTIST’s narrative is intertwined with quotes, lists, and codes that offer artists steps, philosophies, and models to follow.

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